The MaturePreneurial Mission

My mission is to help other older individuals step out of the 9 -5 working world and start their own entrepreneurial journey.  I started mine at the age of 53 with a food blog and I continue to thrive and get more ideas. Just because I’m past middle age that doesn’t mean I can’t be productive, creative and live my dream!

It Is Never Too Late To Succeed!

Listen to other entrepreneurs who started their journey after the age of 40! Hear stories of how they jumped hurdles, what worked for them and what didn’t.  You don’t have to go it alone. Learn from the successes and mistakes of others so you can start your journey today!


040: Joleene Moody | Author, Ghostwriter, Speaker

Joleene Moody is a former central New York television reporter and anchor turned freelance writer, ghostwriter, and playwright. When she’s not writing books or blog posts for other busy entrepreneurs, Joleene is working on her own original television and screenplay...
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039: Dr Ann Gatty | Strategic People Solutions

Dr. Ann Gatty is a career learning specialist.  Dr. Gatty can talk academics very well and spout the names of famous learning theorists with ease.  She can recite learning taxonomies.  She can explain the nuances of how humans learn.  She has written hundreds of...
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038: Soren Skovdahl Hansen | Tribe of Entrepreneurs

Soren Skovdahl Hansen is a native of Denmark. He is the father of two fantastic daughters, who are his greatest source of joy and happiness. Before becoming a father in 2005, Soren worked in sales and marketing. He helped grow a wastewater recycling business when...
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037: Adam Urbanski | The Marketing Mentors

Known worldwide as The Millionaire Marketing Mentor®, Adam Urbanski serves as a marketing strategist to coaches, consultants and other service professionals. He is a small business change agent, marketing wiz, trainer, facilitator, speaker, and above all else, a...
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Step Seven: Find a Mentor

Step Seven of the Maturepreneurial Ten Steps to Starting a Business After 40 is to find a mentor, whether that be a person or a group of people from whom you can learn and benefit. Find a Mentor As with so many other once-easy-to-understand concepts, the modern idea...
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Step Six: Create a plan or platform to reach customers

Step Six of the Maturepreneurial Ten Steps to Starting a Business After 40 is about creating, choosing, or discovering the plan and platform you will use to engage with the ideal customer you identified in Step Five. Channel Surfing Wow! Did I learn a lot writing this...
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Celebrate Small Things

The long haul will feel shorter and more enjoyable if we take time to celebrate the small victories we achieve along the road to fulfilling big dreams. One Small Step for a Man or Woman By the time you're 40, chances are you've heard many times some form of the...
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Step Five: Create an Avatar of Your Specific Customer

There is great advantage in knowing who your customer is before you start your business! It focuses your offering and it informs your sales and marketing activities. Getting to Know You In his most recent book, Beyond the E-Myth, Michael Gerber talks about the early...
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Elaine Benoit Headshot

Your Host

Welcome to MaturePreneurial!  My name is Elaine and I’m the chick behind the mic!  If you want to read more about me, just click my face. If you want to listen to why I started this podcast, click here.

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Hungry or thirsty?  Check out my food blog for delicious food and cocktail recipes!

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My own entrepreneurial journey began with Dishes Delish!